June 17, 2011

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Google Shares Top Tips for Websites


If your real estate website only sees a few visitors each week and generates even fewer leads, now might be the time to check out Google’s latest tips on what makes a good website.

More Property Hunters Looking to Agent Sites in NZ


New research by New Zealand property portal realestate.co.nz shows that the number of property hunters clicking through to real estate agents’ websites to find out more about properties has increased over the last 12 months.

Website Spotlight: miamism.com


In yesterday’s Back to Basics article on social media, real estate technology expert David Gibbons mentioned miamism.com as an example of a real estate website making good use of its content to attract visitors. Today, we’re taking a closer look at this Miami beach real estate website to see what else it does right.

Can Widgets Boost Your Real Estate Website?


We’re firm believers in the value of good content for real estate websites, including information on the latest market movements. One way to include this kind of information is to use a widget from one of the bigger property websites out there.

Five Things that Will Make Your Visitors Bounce


Visitors who bounce - open your website and leave without even a single click - are not what you want, especially on a real estate website where one of the aims is to gather leads.

Website Spotlight: dreamtown.com


In this week’s website spotlight, we’re taking a look at Chicago-based real estate search engine dreamtown.com.

Website Spotlight: houlihanlawrence.com


In this week’s website spotlight we’re picking up some great real estate website ideas from New York state at houlihanlawrence.com.

Simple Ways to Attract More Links


In last week’s SEO Tips for Tight Budgets, we heard Google’s advice on how to climb search engine rankings without breaking the bank. Part of Google’s advice was to give people strong reasons to link to your real estate website, as more links means a more authoritative page. But how do you go about doing this, exactly?

Does Your Website Help Them Choose You?


Once you’ve identified what your “unique value proposition” is, the next step is to make sure it’s spelled out somewhere on your website, so potential customers know why they should choose you.

Website Spotlight: locomusings.com


Alongside clarkcountyrealestate.com, locomusings.com might be one of the best examples of local real estate blogging we’ve come across recently. The agent behind the blog, Heather Elias, is using it to cover “musings on life and real estate in Loudoun County”, and doing a great job of promoting her business in the process.