May 14, 2011

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How to Create a Facebook Event


Using social media to communicate an event with your clients and database is a powerful strategy. Not only does it save time and money, it allows clients to share an event with their own networks. Here’s how to use Facebook’s events feature to your advantage:

10 Social Media Terms, Translated


Sometimes social media seems to have a language all its own. Here’s our guide to 10 of the more mystifying terms that regularly pop up on the social web:

Back to Basics: Building a Social Media Plan


Still unsure how to establish a social media presence for your real estate business? Then take a look through this advice from David Gibbons, general manager of business development at real estate technology company Korbitec, on how property professionals should start out.

How to Update Facebook Remotely


It’s not always possible to update your Facebook page while on the move, especially when you’re rushing from inspection to inspection. However, keeping your social networks, including Facebook, updated is important for networking and lead generation.

Making Sense of Facebook Stats


If you’ve been diligently posting updates to your Facebook Page, you might also have noticed some slightly confusing statistics appearing under each update. So what do these numbers mean?

Facebook Pages to be Revamped


In just a few weeks, Facebook Pages will undergo a major upgrade that should make promoting your real estate business that much easier. So what can you expect when Facebook flips the switch?

Previously on Property Ad Guru: Facebook


If you’re a real estate agent looking to take advantage of the growing Facebook audience in 2011, where do you start?

How to Create Groups in Facebook


Now that we’ve covered how to create a Facebook friend list to control who sees your updates, we’ll take a look at another way to separate out your Facebook contacts with Groups - a feature introduced by Facebook late last year.

Back to Basics: Facebook FAQs


For readers still weighing up whether to join Facebook this year, we’ve come up with answers to some of the more common questions about this ubiquitous social network.

How to Back Up Your Facebook Content


What do you do if you want to preserve all the communication you’ve had with clients on Facebook, along with your photos, videos and other information? Luckily, the process is easy.