November 27, 2010

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Website Spotlight:


Having featured so many great real estate websites on our blog so far, we were a little shocked to find that we had overlooked, winner of the Inman News Innovator Award for 2010.

Website Spotlight:


This week, our website spotlight falls on San Diego real estate agents Maxine and Marti Gellens, who are behind the visually stunning

Aussie Video Listing Grabs the Spotlight

The US-based Geek Estate Blog recently highlighted this video listing, which showcases Surfers Paradise property Circle on Cavill, as an example of what agents should be aiming for.

Facebook and Real Estate Video in Action at Bixby Knolls TV


Two of the biggest trends in online real estate marketing - in fact across the web in general - are the use of Facebook and online video. With that in mind, we decided to get in touch with one real estate agent who is putting both these channels to work, and creating plenty of business in the process.

Website Spotlight: WebAward Real Estate Winners


This week’s spotlight falls on the real estate category winners of the 2010 WebAwards, which have just recently been announced by the Web Marketing Association.

Ten Niche Marketing Ideas for Your Website


The message we’re getting from contributors to our Agent Strategies series is loud and clear: find a market niche for your blog or website, and you’ll find a client base. But how do you go about carving out a niche that will work for you long-term?

Agent Strategies: Keeping them Interested


“My business grows organically, through word of mouth, referrals and curiosity,” says Queensland real estate agent Bianca Moeschinger of Vode Property.

Website Spotlight:


Over the past few days, a post by Benn Rosales over at has been making waves. The topic? The relatively time-consuming task of blogging, versus the quick blasts of information agents send out via channels like Twitter and Facebook.

SEO Tips for YouTube Videos

Now that we’ve covered how to put together great video listings and fix common video problems, it’s time to look at exactly how to get your real estate videos seen on one of the world’s largest search engines: YouTube.

Agent Strategies: From Pretty Things to Closings


In this week’s agent strategy, Windemere agent Katherine Cannon shares an original take on blog and Facebook content, showing how important it is to find and maintain a niche focus.