May 4, 2011

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Real Estate Tech Roundup 29/4/11

Each week, we take a a look at the top stories in real estate technology from the past seven days. Here are the latest stories from around the world:

  • US foreclosures marketplace teamed up with SmartZip Analytics to add a tool that rates a property’s suitability as an investment. “This enables shoppers to get an independent assessment of the long-term value of foreclosures, from the perspective of a homeowner,” SmartZip VP of marketing and development Avi Gupta told ”Shoppers can also easily compare properties against each other, since HomeScore is a relative rating on a scale of 1 to 100.”
  • Australian Internet technology company Webfirm has landed the first European customer for its AdSlot ad sale platform. As reports, French market leader is now signed up for AdSlot, and the platform will go live in the first quarter of next year. Webfirm signed a similar deal with Australian market leading property portal in December 2010.
  • contributing editor Duff McDonald published a report titled Why I’m Not Buying Zillow, following’s IPO announcement. McDonald argues that is “merely looking to cash out its beleaguered venture investors, who have to date sunk US$87 million into the business.” has had a listing partnership with, which is gearing up for its own IPO, since July 2010.
  • Following on from deals with, and, Century 21 is now offering its brokers and agents discounted featured listings on These listings will also be featured on
  • New Zealand property portal is testing out a new beta version of the website. “Overall we seem to have developed a site design and functionality that judged on this sample group is a positive step forward,” writes, which pulled down its previous redesign after negative feedback from users.
  • We are always on the lookout for new developments in real estate technology. Send us your tips and press releases by emailing [email protected]


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