June 9, 2011

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Email Use Spans the Generations


The results of a new Pew Internet study show that, far from being overtaken by new communication forms like Facebook and Twitter, email is the most common online activity for all Internet users ages 18 to 74 and over.

Is Your Google Profile Up to Date?


Never heard of Google Profiles before? Then you’re missing out on a great opportunity to influence how you appear in Google’s search results.

How Blog Comments Can Generate Leads


Real estate agents hear almost daily about how blogging can help their business, but what about the other side of the equation - commenting on other blogs?

Set Your Goals for More Leads Next Year


The countdown to 2011 is fast approaching, and we’re guessing many of our readers are thinking about their resolutions for the next year. “Get more leads” might be one of those resolutions, but how do you turn that resolution into results?

Where Will You Market Your Business in 2011?


Making any kind of prediction about what real estate marketing will look like in another decade’s time seems unwise to say the least, but we can make some guesses about how things might change over the next 12 months.

Holiday Email Checklist


We know you’re just hours away from rushing out of the office for a well-deserved holiday, but before you go take a few moments to make sure you’ve set up your out of office email responder with all the right information.

How to Make RSS Work for Your Business


RSS, also known as Really Simple Syndication, is probably one of the easiest tools real estate agents can use to stay on top of the latest news. Today we’ll explain how to set it up and use it to enhance your business.

Real Estate Marketing that Worked in 2010


As we look towards 2011, it’s easy to get caught up in wondering what the Next Big Thing will be in the world of real estate marketing. So today, we’ll take a look back at the year that was and the strategies that really worked for agents around the world.

Four Tips for More Facebook Leads


While Facebook’s vast user base makes it a potential goldmine for leads, it’s useful to remember that few people are using Facebook as a real estate search tool. Primarily, people join Facebook to keep up with their friends, so generating new leads on Facebook requires more than just posting your latest listings.

Tips for Attention-Grabbing Emails


Here at propertyadguru.com, we subscribe to our fair share of email newsletters and see some fantastic examples from real estate agents, along with some that could use a bit of work. By reading so many every day, we know what works when it comes to grabbing readers’ attention, and what sends an email straight to the trash.