September 3, 2010

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Five Inspirational Real Estate Videos

September 2, 2010 By Alice Allan 3 Comments
videoscreenshot

In this guest post, we look at five easy but innovative ways to use video to enhance your real estate business.

Filed Under: Advertising Property, Featured, Using Video Tagged With: , ,

Google Analytics Explained: Part 2

August 30, 2010 By Alice Allan 1 Comment

Using some of these simple analytics techniques will enable you to drive even more value from your online presence and help your business grow.

Filed Under: Featured, Helpful Tools, Internet Terms, Resources, Tracking Results, Understanding & Using Statistics Tagged With: ,

Google Analytics Explained: Part 1

August 26, 2010 By Alice Allan 1 Comment
topcontent

There are many factors that go into creating a successful property website and what underpins this is website intelligence.

Filed Under: Featured, Helpful Tools, Internet Terms, Resources, Tracking Results, Understanding & Using Statistics Tagged With: ,

Downturn Drives Sellers Back to Agents

August 23, 2010 By Alice Allan Leave a Comment
Home for sale

New research by Nielsen suggests that the economic downturn may be causing sellers to doubt the FSBO approach, driving them back to real estate agents’ offices.

Filed Under: Featured, Generating & Managing Leads, Generating Seller Leads, New Zealand, Portal & Industry News

Posterous: Real Estate Blogging in Record Time

August 18, 2010 By Alice Allan Leave a Comment
posterous

We all know a great real estate blog is essential for online visibility, but a common complaint among agents is that creating and maintaining a blog simply takes up too much time. The good news is, there are services out there built specifically for time-poor bloggers.

Filed Under: Blogs & Vlogs, Featured, Promoting Your Brand Tagged With: , ,

Listing Titles: How to Get People Clicking

August 16, 2010 By Alice Allan Leave a Comment

How do you title your listings? Do you try to squeeze in as much detail as possible, or do you aim to appeal to home hunters with more expressive language?

Filed Under: Advertising Property, Featured, Generating & Managing Leads, Generating Buyer Leads, Maximising Portal Products Tagged With: , ,

SOBOX Goes Hyper-Local

August 11, 2010 By Alice Allan Leave a Comment

SOBOX, the social media tool created by propertyadguru.com publisher Classified Ad Ventures, has announced a move to introduce hyper-local content for its customers.

Filed Under: Australia, Featured, Portal & Industry News, Promoting Your Brand, Social Media Tagged With: , ,

Strategies for Great Video Listings

August 9, 2010 By Alice Allan Leave a Comment
videolisting


We’ve talked before about easy fixes to take video listings from amateur to attention-grabbing. Today, we…

Filed Under: Advertising Property, Featured, Property Listings, Using Video Tagged With: , , ,

Agent Strategies: A Big Fish in a Little Pool

August 5, 2010 By Alice Allan Leave a Comment
dreamhomesinidaho

This week’s agent strategy comes from Idaho real estate specialist Pam Pugmire, who sums up her online marketing strategy by simply saying “blogging is my SEO plan.”

Filed Under: Blogs & Vlogs, Featured, Promoting Your Brand, SEO Tagged With: , , ,

A .co Domain Name: Should You Buy One?

August 3, 2010 By Alice Allan 3 Comments
dotco

The release of the new .co domain name a few weeks ago was pitched as “the next phase in the growth and development of the Internet.” But not everyone is convinced.

Filed Under: Build & Host Agency Websites, Featured, Promoting Your Brand Tagged With: ,
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