Using some of these simple analytics techniques will enable you to drive even more value from your online presence and help your business grow.
Google Analytics Explained: Part 1
August 26, 2010 By 1 Comment
There are many factors that go into creating a successful property website and what underpins this is website intelligence.
Managing Social Updates in a Nutshell
August 24, 2010 By Leave a Comment
We all know a presence on the social web is important, but how do you handle the seemingly endless stream of updates from your various profiles?
Chasing the Long Tail of Search
June 7, 2010 By Leave a Comment
“Can searches even have a tail?” I hear you asking. The fact is they can, and that tail can be extremely useful when it comes to finding customers.
What is SMO and Why Does it Matter?
May 31, 2010 By Leave a Comment
“Social media optimisation” might sound like a strange concept, but you’re probably already implementing a number of SMO strategies without even realising.
ClickTale Wants to Track Your Audience
March 4, 2010 By 1 Comment
You might not have heard of ClickTale yet, but the web analytics service, which has been around since way back in 2006, is gradually cementing its place as the darling of analytics scene.
What’s so amazing about ClickTale? Put simply, creates videos that show what your website visitors are doing by capturing each mouse move, click, and keystroke.
Web Analytics Terms Explained
February 10, 2010 By 4 Comments
So you’ve signed up to Google Analytics, or started using a similar service to find out how your website is performing. The only problem is, the information on your screen might as well be written in another language. If this sounds familiar, have a look through our list of common web analytics terms for a plan-English explanation.
Free Website Stats from WooRank
February 5, 2010 By 1 Comment
If you’re an agent running your own website, the prospect of a detailed picture of how it’s performing will probably sound quite enticing. That’s exactly what the newly-established service WooRank is offering, and at the moment all its reports are free.
A WooRank report shows you three traffic estimates, gives a run-down of your in-site and off-site SEO, and measures your website’s usability. Areas that need work are clearly marked with an orange dot, or a red dot if things are really dicey.
Terms Used in Online Advertising
January 28, 2010 By 1 Comment
If you are into display advertising, or even just advertising on a portal, you are likely to be confronted with a number of terms used to cover aspects of Internet advertising. It’s good to know a little bit more about what they actually mean, so we’ve put together the following list:
Three New Online Time Savers
October 27, 2009 By Leave a Comment
Here are three of the latest offerings from the world of online time savers.
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