More than likely, at least some of the agents holding off on joining Twitter simply don’t know how to get started – after all, Twitter’s simple interface comes with few instructions. Over the past few days, however, a new “who to follow” feature has gone live that makes Twitter a whole lot easier to use.
Email Newsletters: How Does Yours Stack Up?
July 22, 2010 By 1 Comment
In an era when social channels such as Facebook and Twitter are growing at such phenomenal…
Gist Pitches to Real Estate Agents
July 15, 2010 By 3 Comments
“Know more about who you know” is the tagline of Gist, an online contact management service that has real estate agents in its sights.
Agent Strategies: Listings Are Not Enough
July 5, 2010 By Leave a Comment
This week’s agent strategy comes from Edward Gailey, lettings manager at UK agency Phillips and Stubbs, who says links to listings are not enough to attract the public’s attention.
The Positives of Negative Comments
May 21, 2010 By 1 Comment
While plenty of real estate professionals start a blog with the simple aim of generating more website traffic, many quickly find that the day to day realty of blogging is tougher than they first thought.
Post-Sale Communications: Customers for Life
May 12, 2010 By Leave a Comment
You’ve done the deal – sold the house, signed the papers, collected the cash and shaken hands. So what’s next? Goodbye and thanks for coming?
Vendor Reports: Why Are They Important?
April 28, 2010 By 2 Comments
Don’t be frightened of the statistics – use them to upsell new advertising options and manage your vendor’s expectations.
Email Marketing Tips from campaigner.com
April 16, 2010 By Leave a Comment
Interested in starting an email marketing campaign? Not quite sure how to go about it? Then the latest free ebook from campaigner.com might be the place to start.
What Makes Customers Choose You?
April 12, 2010 By 2 Comments
Chances are, there are a number of agents working in or near your area with whom you need to compete. So how do you make sure you stand out?
Why Content Matters
March 23, 2010 By 5 Comments
The word “content” is used so often these days that it’s easy to let it wash over you without thinking about it what it really means. But the fact is, quality content is central to any successful online marketing strategy.
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