September 3, 2010
Make the most of your online advertising
We all know a great real estate blog is essential for online visibility, but a common complaint among agents is that creating and maintaining a blog simply takes up too much time. The good news is, there are services out there built specifically for time-poor bloggers.
This week’s agent strategy comes from Idaho real estate specialist Pam Pugmire, who sums up her online marketing strategy by simply saying “blogging is my SEO plan.”
remax-newengland.com has just renovated its blog, promising “a wealth of consumer and agent information.” Let’s take a look at what this blog does well, and what improvements could be made.
Crossing paths with a Google employee was the factor that focused Tom Branch’s online marketing strategy.
We’ve found a great example of niche real estate marketing in Australian residential agency Habitat Property.
In this guest post, propertypal.com internet marketing manager Paul Anthony goes into detail about why great real estate websites matter, and how you can create one.
This week’s agent strategy comes from Edward Gailey, lettings manager at UK agency Phillips and Stubbs, who says links to listings are not enough to attract the public’s attention.
“The residential property industry in the UK has seemingly resisted the movement towards e-business methodologies, unlike our brethren in the US.”
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