Small businesses in the US are spending more on paid advertising and getting more online conversions than they were a year ago, according to a new report from online advertising company WebVisible.
Facebook’s Guide to Ads
May 28, 2010 By Leave a Comment
A few weeks ago, we looked into Facebook Ads and found out exactly how to create one from the ground up. Now, Facebook has released its own guide to help people get the most out of its targeted ads.
Facebook Ads From the Ground Up
May 6, 2010 By 2 Comments
With Facebook now closing in on a total of 500 million users worldwide, the topic of Facebook ads is worth looking into.
Vendor Reports: Why Are They Important?
April 28, 2010 By 2 Comments
Don’t be frightened of the statistics – use them to upsell new advertising options and manage your vendor’s expectations.
UK Study: Clicks Don’t Matter
March 31, 2010 By Leave a Comment
The findings of a UK-based study by .Fox Networks and comScore suggest the number of clicks video and display advertisements receive doesn’t actually matter.
Marketing Habits Tough to Change
March 30, 2010 By 1 Comment
The results of a recent survey by globaledge.co.uk reveal some interesting disparities between the marketing channels agents see as effective and the channels they actually use.
The top five most effective marketing strategies were seen to be the following:
comScore Study Questions Value of Clicks
October 9, 2009 By 1 Comment
Real Estate Marketing Report Card
February 5, 2009 By Leave a Comment
A new marketing tool from International Listings aims to show whether a seller’s real estate listing is syndicated across the web on all popular realty websites.
DPG Reveals Analytics Tool
January 22, 2009 By Leave a Comment
The Digital Property Group is in the process of unveiling a marketing analytics tool for its member agents. Called “Insight”, the tool will allow agents to monitor their traffic, and use the data to improve consumer marketing.
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