Category Archives: Agent Website Content
NAR Approves Search Engine Indexing
After sparking controversy earlier this year with its search engine indexing policy, the US National Association of Realtors (NAR) has clarified its stance, saying agents can allow search engines such as Google to index their listings.
The NAR postponed their vote on the issue back in May, leaving a policy in place that allowed member boards to force their agents to block search engines from indexing listings shared between agent websites via Internet Data Exchange (IDX) agreements.
Technology Trends from the NAR Conference: Part 2 – Video and Virtual Tours
The NAR Conference in San Diego wrapped up yesterday and after a few days of wandering around the expo hall, it is clear that there are a number of technology trends that are emerging.
In Part 1 of Tech Trends from the NAR Conference, we wrote about how more and more web provides are offering realtors with a mobile presence. In this article, we look at video and virtual tours. In the next article (Part 3), we will look at the ridiculously cheap websites being offered to realtors in the US.
Let’s look at virtual and video tours.
Neighbourhood Info the Decision Maker
US National Association of Realtors’ research found 67 percent of consumers cite neighbourhood quality as a deciding factor in their home hunt. The reasons for consumers are obvious enough – convenience, comfort and future profitability – but the question for agents is: how can you make interest in neighbourhood facts and figures work for you?