Easy Fixes for Video Listings

Category Archives: Using Video

Easy Fixes for Video Listings

There are plenty of videos out there that could make even the most settled of home owners wonder whether they should consider moving. How do yours measure up?

Listing Tips from funda.nl

Leading Dutch property portal funda.nl recently commissioned market research to find out what consumers thought of it. The results are as revealing for agents as they were for the portal itself.

The research, conducted by Heliview, showed just how important video and interactive floor plans are when it comes to listings. 53 percent of respondents said they were more likely to spend time looking at a listing if a floor plan was included, while 61 percent said they were likely to prefer listings if a video was available.

Technology Trends from the NAR Conference: Part 2 – Video and Virtual Tours

The NAR Conference in San Diego wrapped up yesterday and after a few days of wandering around the expo hall, it is clear that there are a number of technology trends that are emerging.

In Part 1 of Tech Trends from the NAR Conference, we wrote about how more and more web provides are offering realtors with a mobile presence. In this article, we look at video and virtual tours. In the next article (Part 3), we will look at the ridiculously cheap websites being offered to realtors in the US.

Let’s look at virtual and video tours.

Video Promotion Streamlined with AdWords

Real estate professionals who use YouTube to promote their listings will now benefit from a new, streamlined process available through Google AdWords.

AudioAgent Offers Online Tours

AudioAgent has released two advertising options it says will increase the chances of turning an online property search into a real life viewing.

New iPhone App for Easy Video Posting

WellcomeMat is now offering an iPhone application it claims will make it “easier to post a video for a property that it is to post photos”.

Introducing homeonthetube.com

homeonthetube.com is a new way to show property listings online - by video.

Using Video Increases Leads

According to For Rent Media Solutions, owner of US apartment search website forrent.com and a division of Dominion Enterprises, property managers who incorporate video into their marketing initiatives see a significant increase in lead generation.

TurnHere Turns to Neighbourhoods

Online video production company TurnHere has started making neighbourhood “vignettes” for its partner Weichert Realtors.

Create Your Own Real Estate Shows

Another player has emerged in the growing online video for real estate market: Real Estate Shows allows agents to create their own internet commercials using digital photos.


What online marketing strategies have been working for you so far this year?

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