September 3, 2010

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How to Work Social Listing Options

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US real estate marketplace zillow.com has just plunged its listings into the social web with the addition of a “share” button on its home details pages. The question is, how should agents make use of this feature?

Webby Nominees Want Your Votes

The annual Webby Awards are on again and this year’s real estate nominees are hungry for your votes to land them the coveted People’s Voice award.

Big Changes at zillow.com

We knew something was up at zillow.com when it posted a “site down temporarily” note on its blog on Monday.

The next post confirmed our suspicions: zillow.com was adding the option to list rental properties on its US-based real estate marketplace. By the next morning, zillow.com was already touting the first ten listings to take advantage of the new option, and dealing with a wave of questioning regarding its new pricing strategy: US$9.95 for a 180 day listing.

The comments were relatively quiet on zillow.com’s own blog, but over at 1000watt blog and agentgenius.com things were different, prompting zillow.com’s spokespeople to respond.

zillow.com: Photos Make a Dramatic Difference

Earlier this year, US real estate marketplace zillow.com published a blog post detailing exactly which qualities led to good listing performance. Their data showed exterior home photographs, as well as specific neighbourhood details, attract the most attention.

Now, zillow.com has followed up with data that shows the dramatic effect photos have on the traffic a listing receives.

zillow.com Focuses on Mortgages

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Adding to a string of recent updates aimed at agent websites, US real estate marketplace zillow.com has released two new options focused on mortgages.

zillow.com’s Local Info Now Easier to Use

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zillow.com continues to offer new features real estate professionals can use to enhance their websites.

LinkedIn the Favourite: CAR Survey

The CAR’s annual Use of Technology Survey, revealing LinkedIn, YouTube and MySpace as the three most popular social networking websites for Realtors.

zillow.com Updates Local Market Explorer

zillow.com will soon release the second version of its Local Market Explorer plugin, with the beta version already available for those keen to try it out.

Entries Open For Webby Awards

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Entries are now open for the 2010 Webby Awards – the 14th time the annual awards have been run.

zillow.com Upgrades iPhone App Again

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zillow.com has just released another update to its hugely successful Zillow iPhone App.