September 3, 2010

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Agent Strategies: A Charitable Niche

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We’ve found a great example of niche real estate marketing in Australian residential agency Habitat Property.

Agent Strategies: Share Your Information

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This week’s agent strategy comes from Sydney Australia, and shows how sharing local information can pay off in a big way.

New Options for UK, Aussie Agents

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There’s a lot you can do on your own for your website, but for UK agents still looking for an out-of-the-box solution, UltraIT could be worth checking out.

New Social Tool for Aussie Agents

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With the importance of social media for real estate agents becoming clearer by the day, the team at Classified Ad Ventures (owner of propertyadguru.com) have come up with a new social tool to help Australian agents: SOBOX.

SOBOX aims to provide agents with “social media in a box”, taking any hassle associated with setting up and maintaining their social media presence out of the equation.

Aussie Widgets from pricefinder.com.au

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Australian real estate agents wishing they had widgets like those available in the US and UK are in luck: pricefinder.com.au has just released a range of its own.

Google Reveals Real Estate “Vision”

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Since Google first began adding real estate listings to Google Maps in mid-2009, the world of online real estate has been monitoring the company’s every move. Each upgrade brought more speculation on how Google was planning to change things for property portals, real estate agents, and property hunters.

Now, we have a clearer idea of where Google is headed.

realestate.com.au Looking for Local Experts

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Australia’s leading property portal, realestate.com.au, is following in the footsteps of zillow.com and trulia.com with the launch of their new property review website Local Voices.

Single Property Websites on the Increase

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Research by godaddy.com, a domain name registrar, has revealed a sharp increase in the number of domain names registered after street addresses.

New Ad Deal a Threat to Portals?

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The Ad Network has just signed deals with real estate companies including LJ Hooker, Century 21, Laing+Simmons, First National and Richardson & Wrench to represent their websites to advertisers.

New Mobile Option Links Print to Web

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A new Australian website has surfaced that provides a link between print advertising and real estate on the mobile phone.